Privacy Policy

Last updated: April 2026

1. Introduction

XP Gained (“we”, “our”, or “us”) respects your privacy. This policy explains what information we collect when you visit xpgained.co.uk and how we use it.

2. AI-Assisted Content

XP Gained uses AI-assisted tools to help research and draft content. We do not collect personal data from users to train or improve our AI systems. The AI tools we use process publicly available gaming news, patch notes, and developer announcements to help create our content.

3. Information We Collect

We do not require you to create an account or provide personal information to use our site. We collect anonymous usage data through the analytics services described below to understand how visitors use the site and to improve our content.

4. Analytics

We use the following analytics services:

  • Google Analytics 4(provided by Google LLC) — collects anonymised data about page views, session duration, and traffic sources. Google may use cookies to distinguish users. See Google's Privacy Policy.
  • Plausible Analytics— a privacy-focused analytics service that does not use cookies and does not collect personal data. See Plausible's Data Policy.

5. Cookies

We use CookieYes to manage cookie consent on our site. When you first visit, you will be shown a cookie banner where you can accept or decline non-essential cookies.

The cookies we use fall into these categories:

  • Essential cookies — required for the site to function (e.g. cookie consent preferences).
  • Analytics cookies — used by Google Analytics to understand site usage. These are only set if you consent.

You can change your cookie preferences at any time through your browser settings or the CookieYes consent banner.

6. Third-Party Links

Our articles may contain links to external websites such as official game developer sites, Steam, and other platforms. We are not responsible for the privacy practices of those sites.

7. Data Retention

We do not store personal data. Analytics data is retained according to the policies of the respective analytics providers (Google Analytics and Plausible).

8. Changes to This Policy

We may update this policy from time to time. Changes will be posted on this page with an updated date.

9. Contact

If you have any questions about this privacy policy, you can reach us through our Discord server.